024 - Sophie Ebrard
© Sophie Ebrard
Sophie Ebrard was pursuing a very successful career in advertising until 6 years ago when, creatively frustrated, she decided to leave it all behind, start calling herself a photographer and pursue her passion for taking pictures. She happily admits that she barely knew anything about photography at that stage but she set about learning the ropes and building a portfolio and in the relatively short time since then she has found considerable success as a commercial photographer, having been commissioned to shoot numerous high-profile advertising campaigns. Simultaneously, she has worked on her own personal projects, the best known of which is undoubtedly “It’s Just Love”, whereby over a four year period, she explored the world of adult entertainment, shooting the action both in front of the camera and behind the scenes on porn film sets all over the world. The work has been widely published and was featured at the Unseen festival in Amsterdam in 2015, as a solo exhibition that - for reasons she explains in the interview - was held in Sophie’s own house.
In Episode 024, Sophie discusses:
the transition from advertising
her film-based working procees
swinger party etiquette
finding the beauty in the every day
the It’s Just Love project
“There are photographers who are 100% more talented than I am. But it’s not just about talent, I think, today to be a successful commercial photographer. You have to have talent but you also need to understand the business, and you need to understand how to market yourself... So there’s so much more. You know, you have to understand yourself as a brand...”
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